client case study
OCEAN HEROES -
SURFING THE SPECTRUM
SERVICE: MEDIA RELATIONS
Ocean Heroes is a not-for-profit organisation that offer free, public surfing events and one-on-one surf experiences, for children on the spectrum. Learning to surf offers a fun, healthy, and unique way for people on the autism spectrum to develop their confidence, boost self-esteem and make connections with others.
Since 2016, Ocean Heroes has shared the thrill and wonder of surfing with over seven thousand members of the autism community around Australia.
They’re not just getting kids on waves, they’re building communities of parents and volunteers, creating an inclusive, welcoming environment.
Famiglia PR has worked with Ocean Heroes in a pro-bono capacity since 2021, supporting operations in both W.A. & NSW with media relations.
We also regularly volunteer at the events ourselves; we love the Ocean Heroes community.
Follow Ocean Heroes on Instagram here.
Famiglia PR Director Danielle volunteering at Manly Ocean Heroes, NSW, September 2023
COVERAGE HIGHLIGHTS
SERVICES WE PROVIDE TO OCEAN HEROES
Pitching Ocean Heroes’ public fundraising events and campaigns to media (swims, screenings, gigs)
Putting forward Ocean Heroes’ founders to be interviewed whenever we see opportunities; creating media briefing docs for interviews
Connecting Ocean Heroes’ participants with media where there might be a platform for them to share their story
Pitching Ocean Heroes free public events program for coverage on local television news shows
Offering ongoing public relations advice and media landscape consult to the team; meeting with the leadership team when requested to input on ideas or share expertise
Sharing news of Ocean Heroes’ events in media networking circles and community FB groups
Volunteering on location at the events
